Mya Kai Creative made waves with its entry “For the Culture,” and the industry responded with a 2022 Addy Award. We are proud, grateful and humble — and we can’t wait to get back to making more award-winning work.
And the Winner Is…
It’s a major recognition for the work we do — creating experiences that tell our clients’ stories.
But this is only the beginning.
The American Advertising Awards (what those in the know call the Addys) are an enormous stage for celebrating greatness in the world of advertising. Ran by the American Advertising Federation, it’s like a mix between the Oscars and an elimination tournament.
In the first round, Addys in each category are given to the very best in their market. And those winners go on to compete for district-wide awards. After that, it’s time for the ultimate challenge — the National tier.
“A Place With So Much Soul”
Our winning entry is “For the Culture” — a 40-second, sun-drenched tour through Phoenix Arizona as experienced by the creative spirits that makes the city what it is.
Its aged, film reel aesthetic connects to the generations of experimenters, pioneers and radicals who came before us. And we point to the future of expression through clips that speak to the new tools and new forms of the next generation.
Over the drowsy sunset views, the glimpses of urban hangouts and the stuttering visuals of Southwest life, we hear the voice of founder Michael Jackson as he reads an ode to this place and the people who create, make and participate in these streets.
And in the end, that urge to make things happen and bring ideas to life is exactly what Mya Kai Creative is all about.
Our full suite of services come together in a giant collaboration between artists and experts, with projects that make a statement.
Where We Go From Here
Winning an Addy reminds you that your hard work pays off. And it reminds you that the team you’ve built (and continue to build) makes your own work better.
But now the victory lap is over.
Right now, we are creating some of our best concepts yet. We are working with clients to push their brands further than they ever thought possible, with content and strategies that are reshaping how companies connect with people. It really feels like we are inventing the future of marketing.
The call of those new horizons, and the hustle to get there, is what makes all of us so passionate about what we do at Mya Kai.
An an award, once in a while, sure is nice, too.
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