SoftBank

Client:

SoftBank

FinConnect

Web Site Design
Video Production
Photography
Copywriting
Branding
Graphic Design


The Challenge

SoftBank Vision Fund set out to host the inaugural FinConnect Finance Summit — an exclusive, invitation-only gathering of 250 CFOs from its $100 billion portfolio of global companies. The objective: create an environment where top financial leaders could connect, learn, and grow together, building a trusted network that would last beyond the summit.

The ambition was clear, but the execution challenges were significant:

  • No defined event brand or identity to reflect the sophistication and prestige of the audience.
  • Need for a secure, high-performance digital hub to manage confidential registrations, real-time updates, and detailed schedules for a multi-day, multi-session experience.
  • World-class media coverage to capture both the grandeur of the summit and the authentic connections made among A-list CFOs.
  • A requirement that every detail from design to delivery match the caliber of one of the world’s most influential investment funds.
The Approach

We worked hand-in-hand with SoftBank to transform the concept of FinConnect into a fully realized, world-class event experience:

  • Luxury Event Branding – Crafted a premium, modern brand identity that reflected the exclusivity and global influence of SoftBank Vision Fund.
  • Seamless Digital Platform – Designed and developed a secure, visually striking website that served as the summit’s nerve center, featuring encrypted registration, interactive agendas, speaker bios, and real-time notifications.
  • Cinematic Media Production – Produced dynamic video openers, daily recap reels, and stunning editorial-quality photography to capture keynote moments, candid networking, and the unique atmosphere of the summit.
  • On-Site Creative Support – Delivered presentation designs, digital signage, and branded materials to ensure visual consistency and sophistication across every touchpoint.
  • High-Touch Attendee Experience – Ensured every deliverable elevated the guest journey, from pre-event communications to the final farewell.

Capturing the moments, connections, and prestige of FinConnect — where the world’s top CFOs came together.


/ Inspiring with design

The Digital Nerve Center of FinConnect

We designed and developed a secure, high-performance digital hub that became the heartbeat of the summit. The site featured encrypted registration, interactive agendas, speaker profiles, and real-time updates — all wrapped in a sleek, premium design that reflected the exclusivity of the event. It not only streamlined attendee communications but elevated the overall FinConnect experience from the very first click.

/ The Outcome
A high-impact, high-prestige gathering that solidified SoftBank Vision Fund’s position as a connector of global financial leaders
  • 250 CFOs from across the globe engaged in over 48 hours of programming, forging partnerships and sharing insights that will influence their companies for years to come.
  • The secure event hub became an essential communication tool, with a 98% registration completion rate and seamless real-time updates throughout the summit.
  • The event’s brand identity and media assets set a new benchmark for SoftBank gatherings, creating a repeatable blueprint for future summits.
  • The recap reels and photography extended the summit’s influence, providing content for internal communications, partner engagement, and ongoing community building.

SoftBank didn’t just host a summit, they created a flagship experience that elevated their CFO network into a global powerhouse of shared knowledge and opportunity.

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